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Entertainment Companies Step Up: Online Video Watching Now More Popular than...
The good folks at Facebook and Twitter can rest easy, the fact that online video watching edged out social networking in a recent survey by Pew Internet and American Life Project is just a testament to...
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Required Reading for PR Professionals
Valerie Simon As interns head into the office for the first time this fall, eager to make a good impression and begin a successful career, wouldn’t it be nice to be given a reading list…a list of books...
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Brand Journalism – An Oxymoron or Clever Communications Tactic?
BurrellesLuce recently wrote a newsletter on 5 Tips for Incorporating Brand Journalism Into Your Communications Strategy. But what exactly IS brand journalism and how does it affect PR, media...
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